Apr 20, 2024  
2018-2019 Catalog and Student Handbook 
    
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2018-2019 Catalog and Student Handbook Archived Catalog

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BUSN 2380 - Principles of Marketing

3 sem hrs cr

This course is a study of basic marketing principles and practices, including the selection of target markets and the development of the marketing mix (product, price, promotion, and place of distribution).

Formerly/Same As (Formerly BUS 2810)

Transfer (UT) or Non Transfer Course (UN): UN
Course is offered:


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