Nov 17, 2018  
2017-2018 Catalog & Student Handbook 
    
2017-2018 Catalog & Student Handbook Archived Catalog

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BUSN 2380 - Principles of Marketing

3 sem hrs cr

This course is a study of basic marketing principles and practices, including the selection of target markets and the development of the marketing mix (product, price, promotion, and place of distribution).

Formerly: BUS 2810


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Click here for Fall 2018 class schedule




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